Beneficiary Introductions :: Just Keep Livin
It is an awesome privilege to walk alongside organizations that not only share our heart for children, but also share our love for the city of Los Angeles. Kershaw’s Challenge began with a simple focus on Africa. Today, we are proud to work with groups not only in Africa, but also in the Dominican Republic and the two cities we claim as “home”: Dallas and Los Angeles.
We first met our friends at Just Keep Livin several years ago. They have some roots in Texas, thanks to founders Matthew and Camila McConaughey, and they also have a heart for LA. We are so excited to partner with them again this year.
JK Livin is dedicated to “empowering high school students by providing them with the tools to lead active lives and make healthy choices for a better future.” They practice this mission through after-school programs that aim to equip kids to make better choices that will effect every facet of their lives. The results of their programming are incredible and we are humbled to play a small part in their efforts. In 2019, Kershaw’s Challenge will fund the program at a high school in Los Angeles. This is such a tangible, hands on opportunity for KC to be involved in the community of LA.
At our 2018 PingPong4Purpose event last August, we were thrilled to honor the efforts of Matthew and Camila through JK Livin. We love this organization and are so proud of the life-on-life work they are doing in the city that we love. Get to know this group—they are doing amazing work and we are excited to join their efforts in 2019.